Copyright 2006 Jason Chew
So You Want to Be An Infopreneur? Do You know what an infopreneur is? An infopreneur is someone who is in business to gather or disseminate electronic information. To put it in simple words, he is someone who sells information online (mainly through the Internet). Infopreneurs explore the uncharted "blue oceans" of internet business to define their niche markets.
In the wider sense, an infopreneur is an entrepreneur who main media is the World Wide Web and main source of profits are information products or services. Presently, more than 1 billion people around the globe are using the Internet. Online retailing has become a booming business. On 2005, the total online sales have reached US$89 billion. The rapid growth of Internet and the vast business opportunities that comes with it, has made many successful infopreneurs. These infopreneurs are able to tap on the Internet to reach out to the mass markets.
So How Can You Become An Infopreneur?
There are basically 3 ways to start you online business to be an Infopreneur.
1.Sell Your Own Products
2.Sell Other People Products
3.Provide An Online Service
1.Sell Your Own Products
Everyone is an expert or good at something. That expertise can generate tremendous income opportunities from information products.
To be a successful infopreneur, you need to think of things that you know alot that others do not know and are dying for them. This will be your niche market that is rabid market for you information products. The information products can be on your interest/hobbies, money, investing, debts, or even internet marketing to name a few. You can also search the web for buzz or things that recently generate a huge following. To create your own information products required a lot of work. If you do not have the time or little knowledge of product creation you can outsource your creation process to others and concentrate on the selling or marketing your information products.
2.Sell Other Peoples Products
Selling other peoples products means that you have to be an affiliate to the merchants/vendors or be a direct marketer of the information products. To be an affiliate means that you have to join the merchants program and direct your prospects to their product to make the sales. To be a direct marketer, you need to purchase information products with resale or master resale rights and sell them on your own website. Sometimes it is easier to sell a proven product then to create your own. These products would usually receive some publicity, proven that they really work and results in some sales.
3.Provide An Online Service
In this Information Age, the Internet is about saving time as well as saving money. Online Services provide people the ease of accessing certain information and flexibility to do things faster or might not be possible in real life. Such services include online chat/messenger services, search engines, online banking services, online stock trading services, membership site, etc. You no need to crack your head to think of some online services. A better way is to do a search in the search engines to sell what people are looking for and try to provide a service to compliment it.
Internet is an innovation that has enabled us to do a lot of things which are not possible previously. Our lifestyle and habits have undergo tremendous changes since its invention. On average, 3 out of 4 American adults surf the web regularly. With number of Internet users reaching more than 1 billion users and increasing rapidly every year, there are a lot of untapped blue oceans in Internet for us to harvests. So, its time to start to ride the wave of the Information Age to be an Infoprenuer. |
