Thank you author Malcolm Gladwell, for your exciting, revolutionary, perceptive and timely new book, "The Tipping Point." His identification and description of the process that defines so many procedures in society has almost become generic, a household term, repeated frequently everywhere. The "Tipping Point" is a phrase quite accurate at describing the selling process as well.

Think about each of the steps that comprise the selling process: Identification, research, questioning, presentation, handling objections and closing. The sales process is linear. Each of these steps must occur in some depth before the next step can begin. If you have read this ground-breaking book, you will easily identify the closing aspect of the selling process as the "Tipping Point," the point at which all of your efforts before it suddenly yield a mutually satisfying conclusion. In this case, the sale is made!

As a professional salesperson, do not allow the stigma associated with closing to stop you cold. Too many salespersons succomb to it. Think of the close as simply the "Tipping Point" in the selling process. Perhaps this idea will remove some of the pressure so many salespeople feel when considering closing. Remember, closing is simply "asking for the order," nothing more. Do not be intimidated by the stigma placed upon closing. Closing the sale is a natural progression in the sales process, the "Tipping Point," where you see the return on your selling efforts. Go get 'em!

Daniel Sitter

Daniel Sitter has been a student his entire life. He continues to assimilate and synthesize knowledge from dozens of sources and a wealth of personal experiences over a twenty five year period into material that he draws inspiration from. He has been fascinated by the workings of the human brain and various learning strategies in particular. He often ponders why it is that some people are more receptive to change, are more productive and earn substantially more than others, even within the same industry. He has observed that many people are frustrated that they find learning to be a difficult and tediously slow process and he seeks solutions to their dilemma.

The author has attended dozens of seminars presented by the foremost authorities on human performance, personal development, psychology, sales, family, manufacturing and business. He enjoys the viewpoints of others and has absorbed their accumulated knowledge at each event. He has read and listened to dozens of books and audio programs in a variety of disciplines. Fueled by an insatiable hunger for knowledge and personal development, Dan continues to apply the principles he has learned into all aspects of his life on a daily basis. The results are continuously evident.

Dan has a wealth of business, sales and marketing experience in the technical fields. He has made a career in the mechanical/electrical engineering industries as an automation/fluidpower specialist. He holds a BS degree from the University of Akron, but he is quick to point out that his real education actually began after his formal education had concluded. An advocate of continuing education, Dan is always feeding his mind with new material that can help him to be continuously growing beyond his current comfort zone. He has designed and written numerous industry newsletters, business and personal development articles, various marketing materials and has authored the popular, breakthrough e-book, Learning For Profit, which teaches principles for accelerated learning and personal growth.

His hobbies are guitars, music, Shotokan karate, computers and electronics. An avid musician, Dan has played in a number of bands over the years and has written and performed dozens of original songs.

A devoted family man, Dan has been married for 21 years, has teenage children, a dog and a cat. He enjoys working out, family dinners on Sunday, relaxing trips to the beach and eating spicy ethnic foo